9 months is the usual length of time it takes a baby to develop from conception to being born. During those 9 months, the new parents are preparing for the future, the changes that will be occurring in their lives, especially if they are first time parents. While each...
I was reading a blog post last week from the Radio Advertising Bureau that includes several facts and figures I am going to share with you in this 2nd part of an ongoing series as to why WOWO radio is your best choice for advertising. But first, a little comparison of...
Every year there are millions of drills sold across North America. But here’s the crazy thing...not one person who bought a drill wanted a drill! What they really wanted were holes! If another tool would have made the holes faster, better, easier, or cheaper they...
For the past few years, President Donald Trump has called the major news media Fake News. Meanwhile the commentators on the networks and news organization he calls Fake, call the Presidents favorite channel Fake News. I'm not about to dive into a political rabbit...
The final weeks of 2021 are here and I have an update for you. I just started running an ad for an advertising sales account executive to join my team at WOWO. And I've included a healthy hiring bonus. Here's the text of the radio ad: It’s true. Everyone is hiring....
Today I'm kicking off an occasional series of Why WOWO Radio in Fort Wayne, Indiana is the Best Choice for Advertising Your Business. I am calling it an occasional series because, every few weeks I'll add another article interspersed with the other articles I share...
As we zoom thru the last few month of 2020, many businesses are wondering what's next? and how do we survive? The answer is simple. You need to rely on timeless human relationship principles for your business survival and success. By the way, I purposely used the...
Several great minds, including literate Mark Twain and U.S. President Woodrow Wilson, have been credited with saying in one form or another, “I apologize for the length of this letter. If I had more time, it would have been much shorter”. Whether giving a speech,...
Have you ever thought about why your customers do the things they do and why they buy what they buy? How did they come to that conclusion? When did they first hear of your business and when did they decide to consider doing business with you? Subconsciously all of...