1st off, I'm actually writing this on the same day it is going to appear online, which for me is not the norm. It's Saturday and the 3 day Labor Day weekend has begun. Since I work for a company that keeps regular business hours, we get Monday off as a paid holiday....
ScLoHo’s Web World
Your Social Media Power
For every hundred companies that are trying to figure out how to make money using Social Media, there are a thousand who are not trying. Some are playing around with it, but have no clue as to what to do with it. Others are looking at social media as something they...
Is T.M.I. Hurting You?
I spoke to a class full of students at Huntington University a few years ago about Social Media and gave them some insight into how easy it was for me to uncover tidbits of information about them. These days the expectation of privacy seems to have vanished, but what...
The Fort Wayne Social Media Breakfast Saga
Okay, the word saga provokes the feel of drama and that's not really what this is about. Instead I want to encourage you to make plans to attend a monthly meeting in Northeast Indiana that occurs 11 months out of the year, consistently on the last last Tuesday of the...
Is Your Website Development Company Up To Snuff?
Just a quick one on this subject. If the firm you are considering hiring uses AOL as their email... No. Worse yet, they don't have their own domain, their main website is an old MySpace page...Hell No.
A Major Social Media Win in Minor League Sports #TinCaps
Last month I took in a Fort Wayne TinCaps baseball game, two weeks in a row. That's not like me. I'll go a couple times a year but not that often. It's a great stadium and I promised my friend Ron I would go with him. I picked a Monday night game and off we went. The...
The Rise and Fall of QR codes
I'm guessing that only about 25% of the people reading this today know what a QR code is. I've talked about them in the past and you can see the articles by going here. What was an up and coming bit of technology is now falling out of favor, it seems. On a recent...
What’s a Social Media Magician?
Some of you have asked me about the change I made recently on this site, right under my name where it now says Social Media Magician from the Land of ScLoho. What kind of a made up goofy title is that? A couple months ago I walked away from my full time profession in...
Two Hundred Thousand Dollars for 24 Hours
Let's say your Uncle Steve offers you $200,000 with a few conditions. First off, you don't get to keep it. You have to spend it. You have to spend it in 24 hours. You can not spend it on anything "tangible". You have to spend it on some form of marketing. Recently I...