Last month I was cleaning out my email inbox and found an article from 2018 from Mediapost that I had been saving for the future. Today is the future. As much as things have changed this year, I'm sure you'll agree that somethings have changed very little. The...
Would you ever consider attending a wedding for which you had not received an invitation? Would you go to someone’s home for dinner without first receiving a formal invite? Do you think your customers, and the community in general, will walk into your place of...
What advertising and marketing medium should I use right now, is a question I hear all the time and especially now. As you know, I have spent the majority of my life in the radio business, starting out as a teenage disc jockey and then 10 years later moving to the...
2020 is not the year we were expecting when we were making our resolutions a few months ago is it? State after state has issued some form of stay-at-home order to protect their citizens from Covid-19. While I just stated the obvious, I'm going to delve into the not so...
Most of America has been on lock-down for awhile. #StayAtHome orders and #SocialDistancing along with the reminders to #WashYourHands have impacted our lives forever. While we are all experiencing the same Coronavirus pandemic around the globe, we are all experiencing...
An Opportunity to Evolve…Create a Category “When life gives you lemons, make lemonade.” Right now, lemons are definitely being thrown at many businesses. Are you open to making a different kind of lemonade? Just a few short months ago, at the beginning of December...
It's a weird and wacky world out there right now. We are hearing stories about the record number of people who are filing for unemployment, the devastating stories of people dying from this mystery virus that we have yet to get a handle on because it is new to the...
Preparing for WFH If you google search “WFH”, you will learn that there are approximately 16 different acronyms for WFH. But due to our recent events, the two most recognizable are “Work from Home” or “Working from Home”. Before COVID-19, it was estimated that...
Lead Like Jack Considered one of the greatest CEOs of all time, Jack Welch passed away on March 1st, 2020. Jack was the CEO of General Electric (GE) from 1981-2001. He is known for changing the way leaders lead. His style was to hire the best people, let the people...