Own Your Space

Here we are in the summer of 2022 and due to some recent business meetings I’ve had, I need to give you a piece of advice that I’ve said repeatedly over the years.

Own Your Space.

Not just any space, but your space online.

This applies to you as a person and if you have a business.

A dozen years ago, I was showing college students how I created my own personal brand, the ScLoHo brand with a couple of blogs that I updated every single day.

Then 11 years ago, my friend Kevin challenged me to create my own space, not for the ScLoHo brand, for me, Scott Howard.

And so I did.  It took a few months but I invested in my own website instead of using the free blogger sites from Google.  This is that website I created in 2011.

It looks much different than the first version.  The domain name, ScottHoward.me, was selected because the dot com version of my name was already taken.  So while the layout and design have evolved over the years, this website has been consistently been the Space I Own.

Recently I’ve seen business start-ups that don’t have their own website, they are relying on socials.  You don’t have a real business, you’ve got a hobby.  Until you spend a few hundred bucks, buy a domain and create a simple landing page, at the bare minimum, you aren’t real.

Not in today’s world at least.  Look, you don’t even have to use it to run your business, but if your own website doesn’t exist, neither does your business as legit.

I’m not into building websites anymore, but I can connect you with the people I trust.  Believe me, I want you to succeed, and there are always a few exceptions to most any rule, but do yourself a favor and get Your Own Space now, for your business and also for your own personal branding.