As the General Sales Manager of WOWO radio in Fort Wayne, Indiana, I lead a team of advertising sales people and marketing consultants and on Thursdays we gather for an hour for a Local Sales Team Meeting.
Naturally we will skip this week because Thursday is Thanksgiving and our company has added Black Friday as an additional paid holiday, giving everyone a nice long 4 day weekend.
However last week’s WOWO Sales Team Meeting had a focus on the Final 40 days of the year and what we needed to do.
40 days on the calendar in reality is more like around 20 business days this time of year.
Now if you work in retail, every day counts because it’s that traditional make-it or break-it time of the year. The origin of the term Black Friday was that was the day of the year that retailers finally stopped operating in the red financially and started making real money or being in the black.
Regarding the title of this piece, Can You Stop For A Moment?, for some of us that moment is now, for others it will be in a few weeks after Christmas, others may need to wait until the beginning of 2022.
What and why do I even ask that question?
Because we seem to be running at an incredible pace these days. Even if things do slow down in business right now, your lives will be filled with other events like family gatherings and parties, and well, somehow we manage to fill all 24 hours of every day, don’t we?
How long is a moment?
Depends, of course.
I know that there are some parents who would long to have an hour each week that is entirely theirs with no expectations. Some even long for 15 minutes a day.
Same is true with so many people.
As you and I wind down this year and prepare for the new year, I urge you to add something else to your schedule.
Call it what you want, but it’s basically time for YOU. It’s a time that you give the very highest priority and spend it on YOU.
It could be daily, it could be weekly, it needs to be something that you can negotiate with your family, partners, whomever you need to, to set up for you and you alone.
Here’s a couple of examples of how I’ve seen this work.
I have a friend that is very busy trying to get things done at work and at home with a new baby coming and both parents working and, well you get the picture. They are struggling a bit at work and what I see is a lack of focus. I encouraged them to take a step back and stop for a moment. Last week instead of the running around we had planned for the day, we took a few hours and started the process of planning for the new year. A story about Abe Lincoln came to mind, that if you have say 5 hours to chop down a tree, it’s better to spend the first 4 sharpening the axe than to wack away for 5 hours with a dull blade.
My wife takes time daily for prayer in the morning and evening, and she also taught me the value of taking breaks.
I have found that by spending some time in the morning observing nature a few times every week, it keeps me centered.
The answer to the question, Can You Stop For A Moment really is Yes. How you implement this is up to you.