AaBb
The Online Home of Scott Howard aka ScLoHo
Online as ScLoHo & In-Person as Scott Howard
A few decades of successfully helping businesses invite people to become their customers and clients is the simplest umbrella statement that captures what Scott has been doing and continues to do today. Utilizing Human Relationship Marketing Principles that are timeless is the secret to success.
Scott also writes and produces weekly media & marketing content online under the moniker ScLoHo. Available free in written blog form and as a podcast in 10 minutes or less.
The Latest ScLoHo Blog Articles
23 Percent Don’t Know What They Are Doing
It's another election week in the United States of America. Monday November 4th is when this article gets published on my website and the audio version is released as episode 353 of the Genuine ScLoHo Media and Marketing podcast. Because I work in the media, specially...
Is Your Brand Identity Correct?
My favorite carbonated beverage is changing their branding. So I'm going to stop drinking it in protest. Just kidding. Mountain Dew is changing their labeling to Mountain Dew. I know, that sounds weird but it's a visual change, not a verbal change. Here's the story...
Success in Sampling
Debbie Fields was only 21 years old when she opened her first Mrs. Fields Cookies store in Palo Alto, California in 1977. Seven short years later, in 1984, the marketing “novice” had 160 stores selling more than $45 million worth of Mrs. Fields Cookies. There are a...
Published Articles
Podcast Episodes
Let's Start a Conversation
Email: Scott@ScLoHo.net
Call or Text: 260-255-4357